Amid a confluence of factors affecting jet fuel pricing, demand, and new aviation sustainability requirements, Avfuel has brought a staff of 56 subject experts to the 2026 NBAA Schedulers & Dispatchers Conference this week in Cleveland.
With conflict in the Middle East causing oil prices to soar due to increased uncertainty and disruption to shipping routes, Avfuel has strengthened its support infrastructure to help operators maintain reliability, compliance, and cost control.
“Business aviation is operating in a period of heightened complexity,” said C.R. Sincock, the Michigan-based fuel provider’s president. “By strengthening coordination across our supply network, regulatory expertise and customer support teams, we’re helping operators stay focused on their mission while we manage the variables around them.”
In response, Avfuel’s supply, logistics, and pricing teams have increased their collaboration to actively manage fueling terminals, secure supply continuity, and optimize distribution in this currently volatile market. The company stated that it has been able to maintain continuous, reliable fuel flow, with no need for customers to alter their standard ordering practices. This has also enabled it to support the fuel needs of locations outside of its regular fuel purchasing cycle.
Against this backdrop come two high-profile sporting events which are expected to create a surge in fuel demand in their host cities: the currently ongoing NCAA college basketball tournaments, and later this year, the FIFA World Cup, which will be held in venues across North America. To help meet those demands, Avfuel has introduced dedicated support for sports charter operators through customer-specific fueling programs, preferred FBO access, and event-specific pricing.
With sustainability increasingly on the minds of many operators, the company has expanded its AvfuelZero program and is growing a dedicated team of subject matter experts to support increasing customer demand for guidance. It now operates eight sustainable aviation fuel (SAF) supply terminals serving key U.S. markets. With these points in place, it can now deliver SAF nationwide. Avfuel’s physical SAF network now numbers nearly 60 locations globally, while through the book-and-claim process, it can offer SAF attributes anywhere operators wish to fly.